Find out what our services have done for our clients.
A Hurricane Sandy Benefit Held at the Laugh Factory in Chicago, Which Resulted in a Press Conference
Our media campaign for a charity fundraiser benefitting Hurricane Sandy victims relocating to Chicago created a great deal of media buzz in the Chicago area. The Laugh Factory Chicago event, featuring comedienne Sarah Benincasa and a musical performance from Dylan McDonald and the Avians (featuring frontman Dylan McDonald, son of five-time Grammy winner Michael McDonald), sparked an immediate reaction from the media. With a campaign that started just before Christmas and an event date set for the week between Christmas and...
Charity Fundraiser Featuring Jeff and Matt Hardy Raises $14,000 and Garners Major Media Coverage
Chinlock for Chuck, a charity fundraiser featuring professional wrestling legends Jeff and Matt Hardy, was an overwhelming media success. With a single press release, the event netted major media attention, including: A television spot with NBC 17. A feature article in the...
A Social Media Case Study on Developing Politically Active, Localized Followers, Likes, and Impressions for a Senatorial Primary
Political campaigns come with their own unique set of needs. At Large PR was hired four days before the California primary election to supercharge Dr. Orly Taitz’s campaign, working in conjunction with MVP PR and Marketing of West Palm Beach,...
A Social Media Case Study on Harnessing the Power of Celebrity to Grow Your Social Presence
Objective Just like the external stamp of approval from the press builds your business’s credibility, the external stamp of approval from a celebrity on Twitter builds your business’s credibility, as well as offering an important cue to others that you have...
A Social Media Case Study in Rapid Growth
Objective: When the online publication, Vegas Posh, decided to launch their social media strategy, they needed to build as many targeted followers as possible in as short of a time span as possible to supercharge their site views. Results: At Large PR established...
A Social Media Case Study in Developing Localized Followers on Twitter for Bikram Yoga Summerlin
Objective In the world of social media, finding targeted followers who have the potential to spend money with your business is far more important than sheer number of followers. In developing a social media strategy for Bikram Yoga Summerlin, it was important that followers be in the area and have exhibited an interest in a similar style of yoga or other fitness regimen. Each follower targeted had the actual potential to walk through the door of the studio and spend money. Results Gained...
